Always Summer Weekend Inspiration: Amanda Fox

Looking for some inspiration for the Always Summer Weekend Poster Show + Mixtape? Check out these artists as they explain their process for creating posters about their favorite summer songs. Learn more about AIGA Jacksonville’s Always Summer Weekend, and register your poster at

Amanda Fox is the Senior Designer at Troika Studio in St. Augustine. “Designing posters probably tops my list of favorite things to design, however, I don’t do it frequently”, she says.

“I chose The Fix by Minus the Bear to base my design off of. It’s a quirky, feel-good song about a summer hook-up. It is more relevant to previous summers of mine, but I had just learned the song last summer and it made me reminisce about a lot of good memories.”

“I listened to the song over and over, read the lyrics several times and ultimately made a decision based on the way the song made me feel – like grabbing a boy, jumping in the nearest pool and making out. That’s essentially what the song is about and that is what I illustrated. I love music, illustrating and designing posters, so the Poster Show was the perfect opportunity for me to show off what I do best.”

Amanda concludes, “I’m looking forward to this year’s show as well!”

Join us on September 28th – 29th for AIGA Jacksonville’s Always Summer Weekend. Sign up online for the poster show, and pre-register tickets to experience the speaker event and workshop.

This year’s Always Summer Poster Show is sponsored by DXM Marketing, a leader in Custom Direct Marketing Solutions, Digital & Offset Printing, Wide Format, Print-on-Demand Collaterals, Bindery & Finishing, Web Display, and Email Broadcasting. Learn more about their mission and services at their website. 

And check out their beautiful poster prints at the show!

Have a great Summer!

By aigajacksonville
Published September 24, 2012